What We Do
PLAN
Our process begins with stakeholder meetings. For public projects, we meet with tourism boards, government officials and departments, local business owners, local cyclists and all relevant parties available to establish goals and guidelines of the project. Next, we establish budgets for trail building, branding, and for the marketing of the trails.
Deliverables at the end of our planning process include a Master Trail Plan and a Marketing Plan.
BUILD
All Mountain Bike trails are exclusively constructed with Tony Boone Trails under the guidelines for best practices set out by the Professional Trail Builders Association. We work with our professional crews of machine operators, quality control managers and hand crew members. Along with our professional crews we also employ and train local hand crews.
PROMOTE
All BMX race tracks and pump tracks are exclusively constructed with Lance Maguire and Dirt Trendz who are National Track builders for USA BMX. We work with our professional crews of machine operators, quality control managers and hand crew members. Along with our professional crews we also employ and train local hand crews.
Our team has decades of experience in the bike and outdoor space as well as 15 years of media planning experience. We have our own photo and video production crews who work with the best ambassadors to produce the most epic content for your project. We then work with the proper media partners to showcase your trails to the right audience.
Why promote your trails?
The Economic Impact of bike trails is undeniable. In our hometown of Salida, Colorado (population 5,000) located in the Arkansas Valley, the Economic Impact of non-motorized trails is $54,000,000 per year to the local economy. This small case study is repeated all over the world to varying degrees. With a competitive travel and tourism market you need the best content to connect with the proper markets to promote your trails.